Privacy Policy

Last updated: December 1, 2025

This Privacy Policy explains how Brick Florence LLC (“we”, “our”, “us”) collects, uses, and protects personal information when you visit our website www.brickflorence.com (the “Site”) or contact us.

By using the Site, you consent to the practices described in this Privacy Policy.

1. Information We Collect

1.1 Information You Provide Voluntarily

When you fill out our contact form, you may provide:

• Name
• Email address
• Phone number
• Any additional information you include in your message

We use this information only to respond to your inquiries and provide the services you request.

2. Information Collected Automatically

2.1 Google Analytics 4 (GA4)

We use Google Analytics 4 (“GA4”) to understand how visitors interact with our Site and to improve user experience.

GA4 may collect, for example:

• IP address (anonymized when possible)
• Browser and device information
• Pages visited and time spent on the Site
• Approximate geolocation (e.g., city-level)
• Interaction data such as clicks, scrolls, and navigation patterns

Google processes this data according to its Privacy Policy: https://policies.google.com/privacy

You may opt out of Google Analytics using the browser add-on: https://tools.google.com/dlpage/gaoptout/

2.2 Google reCAPTCHA

We use Google reCAPTCHA to protect the Site and our contact forms from spam and automated abuse.

reCAPTCHA may collect, for example:

• IP address
• Browser details
• Mouse movements and other interaction data
• Cookies set by Google

Google uses this data to determine whether you are a human visitor. For more information, please review:

• Privacy Policy: https://policies.google.com/privacy
• Terms of Service: https://policies.google.com/terms

3. How We Use Personal Information

We use the information we collect to:

• Respond to inquiries submitted through our contact form
• Improve and analyze the functionality and performance of the Site
• Protect the Site from spam, abuse, and security threats
• Monitor traffic and usage trends through GA4

We do not sell or rent personal information.

4. Sharing of Information

We may share personal information only with:

• Google, for analytics and reCAPTCHA services
• Service providers who help us operate, maintain, or improve the Site

We do not share personal information with third parties for their own marketing purposes.

5. Data Security

We implement industry-standard technical and organizational measures to help protect your information. However, no method of transmission over the Internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

6. Data Retention

We retain personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy, including:

• Responding to your inquiries
• Operating and improving the Site
• Complying with applicable legal, accounting, or reporting requirements

Google Analytics data may be retained according to GA4’s default retention settings or as configured within our analytics account.

7. Children’s Privacy

Our Site is not directed to children under the age of 13, and we do not knowingly collect personal information from children. If you believe that a child has provided us with personal information, please contact us and we will take steps to delete such information.

8. Your Privacy Rights (United States)

8.1 General U.S. Users

Depending on your state of residence, you may have rights regarding your personal information, such as the right to:

• Request access to the personal information we hold about you
• Request correction or deletion of your personal information
• Request information about how we collect, use, and share your information

To make a request, please contact us at contact@brickflorence.com.

8.2 California Residents (CCPA/CPRA)

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), including the right to:

• Know what categories of personal information we collect and the purposes for which we use it
• Request access to specific pieces of personal information we hold about you
• Request deletion of your personal information, subject to certain exceptions
• Opt out of the sale or sharing of personal information (we do not sell personal information)

To exercise these rights, you may contact us at contact@brickflorence.com. We may need to verify your identity before processing certain requests.

9. Third-Party Links

Our Site may contain links to third-party websites or services that are not operated by us. We are not responsible for the content or privacy practices of those third parties. We encourage you to review the privacy policies of any third-party sites you visit.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page, and the “Last updated” date at the top will be revised accordingly. Your continued use of the Site after any changes are posted constitutes your acceptance of the updated Privacy Policy.

11. Contact Us

If you have any questions about this Privacy Policy or would like to exercise your privacy rights, please contact us at:

Brick Florence LLC
6425 Biscayne Boulevard
Miami, FL 33138
Website: www.brickflorence.com
Email: contact@brickflorence.com